Alignment isn’t just for yoga.

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Thanks for coming back for my final week of the Style I.R.L. Guide! We have been defining your personal brand, and using that knowledge to take steps to improve your life. Follow these easy steps to purge your wardrobe of things that do not align with your personal brand. 

Step 1:

Take a look at the inspiration board you created in week 1 of the Style IRL Guide. Remind yourself of what your personal brand is and what it looks like to you, and the words you used to describe it. 

Step 2: 

Keeping your personal style words in your mind, go through your closet and pull out any pieces that DO NOT align with that style. Example: If your personal brand is classic & professional with a modern edge, then you might want to pull out those bohemian, paisley, long & flowy skirt and peasant blouse. 

Step 3:

Once you’ve pulled everything out that you don’t think is in line with your determined personal brand, take a look at each piece again and make a decision whether you want to purge it or keep it. If it doesn’t really fit into your personal style but it’s something you just LOVE and brings you so much joy, KEEP IT! There are no hard fast rules and we are doing this work to create HAPPINESS IN YOUR CLOSET. But most likely if you’ve pulled out a piece because it’s not in alignment with your style, my bet is it isn’t a favorite and makes you feel not-so-great when you wear it anyway. Go through your entire wardrobe including shoes and accessories. 


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Don’t feel overwhelmed! Break it down into mini-sessions so give yourself 20 minutes whenever you can. You’ll get through it eventually and when you do it will make getting dressed every day easier and more enjoyable. 

Steps 1, 2 & 3 are part of a service I call the Closet Cleanse and I go though all of that and more with my client. But it’s easy to do on your own if you dedicate the time and follow the instructions I lay out in another post. CLICK HERE TO GET STARTED. 


Thanks for working with me all month long with my Style IRL Guide. We accomplished so much together. In the next few weeks, I challenge you to be diligent about your weekly outfit planning- make it a habit that you do every week and you will continue to grow your Virtual Personal Look Book. Choose outfits that bring you joy and make you feel great. That’s what it’s all about! Keep in touch with me on Facebook- I want to know how you benefited from this challenge.


Don’t miss my latest Facebook video where I explain the difference between physical and mental clutter- it’s real and it can bring you unhappiness! If you aren’t already, be sure to sign up for my email list and become a part of my style community. I share my tips, events and more from my Style I.R.L. Guide.

Stylist Secret: Creating Your Own Look Book

I’m so glad you keep coming back for my Style I.R.L. Guide! You are going to be so happy you did! In January we are defining your personal brand. By now you know how your life will improved when you know more about your personal style. First step was to create your inspiration board. Using your board, we used what we learned to define your style. Now let’s implement that. 

One of the services I provide my clients is creating a Virtual Personal Look Book. I’m telling you, it changes their lives. A client told me she can’t get dressed without it anymore! A Virtual Personal Look Book is a curated catalog of photos of your outfits- from top to bottom- that you can access from your phone and use as a reference when you get dressed every day. Imagine the time and stress you will save each day! No more standing in front of your closet wondering what you will wear? And as part of my Style. I.R.L. Guide, I’m going to give you the steps to create your own. Right here. Right now. Let’s go. 

Step 1

Step 1: Put an outfit together. Make sure you choose every element of the outfit from earrings to shoes. Try it on too. See how it fits, is it proportional and does it all work together. Also keep in mind your Personal Style- now that you know what it is you can use it to build a look you love.

Step 2

Step 2: Lay it out on the floor in a visually appealing way. Make it Instagram-worthy, with everything in the outfit included. 

Step 3

Step 3: Take a photo of it from above. Create a folder in your Photos called “Look Book” and file the photo in there.

DONE! If you take the time to do this, soon you will have a fabulous catalog of outfits to choose from. No more stress about what to wear to work or that luncheon.  Just take out your phone, scroll through your Look Book , and choose an outfit. 


This week I challenge you to plan your outfits for the week ahead of time. Take 15 minutes to look ahead to your week. Choose two days and pre-plan your outfits for those days. Then follow the steps above make these two outfits the first in your Look Book. Then see how you feel on those days when you use the Look Book to get dressed. Share with me on Facebook- I want to know how you benefited from this challenge.


Still not sure this is worth the time? Check out my latest Facebook video where I explain more about the benefits of creating Virtual Personal Look Book. If you aren’t already, be sure to sign up for my weekly newsletter and become a part of my style community. I share my tips, events and more from my Style I.R.L. Guide.

The building blocks of your personal brand.

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It’s time for more of my Style I.R.L. Guide! January’s focus is creating your personal brand. Last week we talked about how much better your life can be when you know your personal style. Together we created your inspiration board. It’s step one in determining your personal brand and it’s a step I do with all my clients. This week we are going even deeper and figuring out how to implement your personal preferences into your wardrobe. So if you missed last week’s blog post or you haven’t had a chance to create your inspiration board yet, GO BACK NOW and build your board. It’s easy, fun and really gives you insight into what you like, who you admire and what your taste is.

Once you’ve got your inspiration board, whether it’s a collage you can hang in your closet or a virtual board on Pinterest, it’s time to go deeper. We want to use this visual expression of your taste to determine your personal style. 

Is there a lot of one color expressed on your board? THEN CONSIDER ADDING MORE OF THIS COLOR TO YOUR WARDROBE.

Do most of your pictures reflect a more casual style or many most are of classic, preppy looks? IF IT WORKS WITH YOUR LIFESTYLE, PUT MORE OUTFITS TOGETHER IN THIS STYLE.

Maybe you wear mostly skirts to work but have a lot of pictures of outfits with pants and trousers? THINK ABOUT WHY YOU DON’T HAVE MORE PANTS IN YOUR CLOSET. THEN TRY TO CREATE A PANT LOOK THAT YOU FEEL COMFORTABLE IN.

Don’t forget hair and makeup. WAIT, DID YOU FORGET HAIR AND MAKEUP? That’s an important part of your personal brand, even if you prefer a natural looking face. Don’t really wear makeup or not sure where to start? I got you. For more on my every day easy makeup look, check out this week’s facebook video. I’m sharing my favorite products to do a polished but natural makeup look. WATCH HERE

This week I want you to look at your inspiration board and make a list of words that describes the styles you see there. For me, words that describe my board are classic, pulled together, crisp, tailored, neutral, stylish, balanced, natural, and polished. What are yours? These are the building blocks of your personal brand.

Don't miss any of my Style I.R.L. Guide by signing up for my weekly newsletter and becoming a part of my style community. 

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